Protect the Amazon Rainforest and its Guardians

by Business for Better Society
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians

Project Report | Feb 6, 2023
New Year and New Beginnings in Vale do Javari

By Kelly Brantner | CEO

It's not only the start of a new year but potentially a new era for the Amazon and the Indigenous Peoples of this region because of several shifts in policy and priorities under Brazil’s new president, Lula da Silva.

We did want to take a minute to highlight a few points from the package of seven executive orders that are aimed at Amazon region.  These orders, announced in early January, included the reinstatement of the Amazon Fund, a $1.2 billion fund to protect this region, after a three-year period of inactivity.  Donor countries Germany and Norway suspended transfers to the fund four years ago but with this announcement, Norway's environment minister, Mr. Espen Barth Eide, said it “allows for an immediate reactivation of the fund”. The UK’s environment minister, Ms. Therese Coffey, said the UK was “seriously looking at” joining the fund. How does this impact the Indigenous People? The fund supports 102 conservation projects in the Amazon, among them forests managed by Indigenous People and small-scale farms.  The orders also saw the creation of the Ministry of Indigenous Peoples, complying with da Silva’s promise to those who supported his candidacy “to combat 500 years of inequality.”

Ms. Celine Cousteau, The Javari Project co-founder, said following the announcement that “It may feel like a long road. It may be a bumpy road. But this is a big step in the way forward and I am hopeful that measures to protect the Amazon and the Indigenous Peoples that safeguard that ecosystem will be successful!”

As for the work with The Javari Project that our GlobalGiving page supports, we are progressing towards establishing the first tangible impact within Pillar 1 - Indigenous Health. In the coming months, we aim to deliver antivenom supplies and new solar fridges for the Marubo community in the village of Maronal, a central location to five other Marubo communities. We are also aiming to bring a couple of solar fridges to stock anti-venom and other cold chain vaccines.

The solar fridges will provide the ability to store antivenom, vaccines and other medicines needed for the community. It enables us to provide off-grid renewable solutions without needing to implement any form of large infrastructure within these remote areas. The solar fridges themselves:

  • Two solar panels to generate energy to power the fridges
  • Temperature 2-8°C with possible freezer.
  • Freeze-Free® technology to ensure vaccines are never exposed to harmful sub-zero temperatures.
  • Grade A User-Independent freezer protection (UIFP)
  • Completely battery free, with plug-and-play connectors for easy installation
  • Environmentally friendly: R600a refrigerant with low global-warming potential and innovative insulation technology, giving exceptional energy efficiency.

The antivenom and fridges are key items that donors have funded through this page, and we want to thank everyone for their support of this truly life-saving initiative.

Simultaneously, we are aiming to build the first 'Living Pharmacy' in the village of Maronal, which had been delayed to political tensions and insecurity in the region. This concept we’ve had several questions on and Mr. Tadzio Mac Gregor, the other co-founder of The Javari Project, shared the following to further explain this deliverable:

  • A pharmacy aimed towards solemnly preserving the traditional plant-based practices of medicine created by the community.
  • To conserve the value and authenticity of the skills and knowledge to create plant-based medicine.
  • Creating awareness of the importance of the resources needed from the rainforest to maintain and protect these practices.

In other news, we are very pleased to announce the first advocate of The Javari Project and it is a name many will recognise… Ms. Bianca Jagger.

As always, we want to end with a special thank you to our community for their ongoing support.  We’re very excited to share soon photos of the delivery of the solar fridges and the antivenom supplies! 

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Oct 11, 2022
Introducing Manoel Chorimpa & A Busy September

By Kelly Brantner | CEO

Aug 1, 2022
Stepping Further onto the World Stage

By Kelly Brantner | CEO

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Business for Better Society

Location: Hong Kong - Hong Kong SAR
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United States

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