Protect the Amazon Rainforest and its Guardians

by Business for Better Society
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians
Protect the Amazon Rainforest and its Guardians

Project Report | Apr 29, 2020
Celine Cousteau Visits The Amazon's Javari Tribes

By Kelly Brantnert | CEO

The town of Atalaia-do-Norte
The town of Atalaia-do-Norte

Tribes on the Edge is a documentary film which has served as the catalyst for The Javari Project, a multifaceted impact campaign created by Céline Cousteau, a filmmaker activist and supported by Business for Better Society.

As part of the campaign, Céline and a core team traveled to the Brazilian Amazon in November 2019, returning to the town of Atalaia-do-Norte bordering the indigenous territory of Vale do Javari.

While there they:

  • Screened the Tribes on the Edge documentary for the first time to the indigenous community members as well as the Atalaia-do-Norte community and schools 
  • Met with local and indigenous leaders to discuss, assess and strategize the implementation of the Javari Project.
  • Brought two DJI Mavic Pro drones to train and donate to the FUNAI government staff to use for low flying short range surveillance of illegal activities. 

The donations received by Business for Better Society from the a film screening in Victoria, BC and through GlobalGiving, went into the purchase of the drones that were delivered in November 2019.

What is the DJI Mavic Pro drone?

The Mavic Pro is a small drone that can fold down to the size of a bottle of water.  It has a tremendous number of advanced innovations such as 3 active tracking modes, better hovering precision, advanced 3D collision avoidance technology, gesture guidance, intelligent flight modes, including variant ground level flying and much more.

The camera is stabilized by a gimbal system of 3-axis mechanical components, which keeps the camera steady for smooth videos and clear photos, paired with the incredible camera. The shutter speed is 8s-1/8000s with an image maximum size of 4000 x 3000 total.

Next Phase in The Javari Project

Next phase of this project starts with a fundraising campaign and a goal to reach US$125,000.

The objective of this phase is to support the livelihood and well-being of the Indigenous Peoples of the Vale do Javari through leadership, education, and vocational training programs in collaboration with Cultural Sanctuaries Foundation. 

This project phase will be broken into three components.  First, we will improve and enhance the usefulness and use of the Javari Indigenous cultural centre in the border town of Atalaia-do-Norte. Secondly, the renovated Javari Indigenous cultural center will be used for cultural, linguistic and vocational workshops curated in consultation with and guided by the wishes and needs of the community. Third, we will focus on creating an outreach program that will provide isolated communities in the Javari with access to the information shared at cultural workshops. 

COVID-19 Update

On Friday, April 17, 2020 an important milestone was reached when a Brazilian judge banned a group of Christian missionaries from entering a vast Amazon indigenous reserve with the world’s highest concentration of isolated tribes, citing risks from the coronavirus pandemic as one of his reasons.

Indigenous leaders and activists hailed the decision as “historic” and expressed hope that it should help protect the tribes in  the Javari valley.

The judge in his ruling, referred to articles and data about isolated groups’ vulnerability to common diseases that decimated their populations in the past and authorised police and army to expel any of the missionaries found in the reserve. 

To date, Brazil has so far seen three confirmed Covid-19 deaths among its indigenous population. Brazil’s indigenous populations are particularly vulnerable because most indigenous communities lack drinkable running water, and live days-long journeys away from even poorly equipped hospitals.

Members of the Tribe Met in November, 2019
Members of the Tribe Met in November, 2019
Children in the town of Atalaia-do-Norte
Children in the town of Atalaia-do-Norte

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Organization Information

Business for Better Society

Location: Hong Kong - Hong Kong SAR
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Funded Project!

Combined with other sources of funding, this project raised enough money to fund the outlined activities and is no longer accepting donations.
   

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